TFSF Ventures  ×  SendThatBread

Rescue rebuild for SendThatBread — a PWA you fully own, in 30 days.

SendThatBread was built with a mission that matters: no family should struggle to support an incarcerated loved one because of a broken, predatory rails system. You're trapped in a developer hostage situation with a codebase you can't update, a vendor you can't escape, and a vertical moving without you. This proposal ends that — permanently — in 30 days.

30 DAYS
Timeline to Go-Live
9 AGENTS
Pulse AI Stack
4 RAILS
Incumbent Coverage
100%
Client-Owned Infra
Prepared for J.T. Bramlette · SendThatBread · Westwynd Holdings LLC
01 — The Situation

Your codebase isn't the asset. Your users and your mission are.

The app currently sits on the App Store as an 18.7MB shell running on incumbent rails — JPay, Send2Corrections, ConnectNetwork, Access Corrections. Your developer holds the code, the signing certs, and effectively your roadmap. That's solvable, but not by negotiating with them.

What dev hostage actually costs you

Every week you can't ship a fix or a new rail is a week families can't use a product you paid to build. Every App Store submission is 14 days of downtime at the developer's pace, not yours. Every pricing change, every facility added, every compliance update requires their cooperation — and they know it.

The fastest and cleanest escape isn't a legal fight over the old code. It's a clean rebuild on infrastructure you fully own, with a stack no one can ever hold over you again.

02 — The Solution

PWA over native. URL-first distribution. Client-owned everything.

Instead of another native iOS app sitting in the App Store review queue, we ship a Progressive Web App at your domain. Users hit sendthatbread.com, add to homescreen, authenticate with Face ID, send in under 60 seconds. No app store, no 30% Apple tax, no developer account to be held over your head.

01

Zero hostage surface

No Apple Developer account required. No signing certs. No App Store review queue. Nothing a third party can ever withhold from you again.

02

Ship in minutes, not weeks

Every patch deploys to production in 90 seconds via Vercel. When incumbents change their APIs at 2am — and they will — we patch before users notice.

03

URL-first distribution

Families don't browse the App Store at 11pm after a collect call. They Google "how to send money to [facility]" and share links by text. A URL compounds. A native app doesn't.

04

You own every credential

Your Vercel. Your Supabase. Your Stripe. Your GitHub. Your domain. Every deploy key, every env var, every repo handed to you on day one. No vendor lock-in, anywhere.

05

Multi-platform out of the box

iOS, Android, and desktop from one codebase. Your current app locks out 55%+ of US smartphone users on Android — the PWA captures all of them automatically.

06

Face ID, push, offline, camera

WebAuthn biometric auth, web push notifications (iOS 16.4+), offline transaction history, camera access for KYC document capture. 95%+ of the native feel without any of the native friction.

03 — Design Preview

What it will look like on day 30.

A clean, trust-first interface that respects what families are going through. Teal and white, large type, no dark patterns, no predatory upsells. This is a working preview of the send-money flow and facility discovery — the two screens that do 90% of the work.

SECURE
9:41
SendThatBread
New Transfer
AB
Sending to
Anthony Bramlette
FCI Herlong · 48291-054
You're sending
$0.00
ViaSend2Corrections Fastest
Service fee$6.95
Total$0.95
Send with Face ID
ENCRYPTED · INSTANT DELIVERY
Send
History
People
Account
LIVE
9:41
SendThatBread
Find a Facility
Live · Today
$142,847
Sent by 1,284 families to their loved ones
FCI
FCI Herlong
Federal · California
SQ
San Quentin State Prison
State · California
MCJ
LA County Men's Central
County · California
LMP
FCI Lompoc
Federal · California

Visual preview only — live build will include full transaction history, receipts, multi-recipient management, Spanish language toggle, and an AI concierge that answers facility-specific questions in plain language.

04 — Pulse Agent Stack

Nine agents running under the hood. Zero incumbents have anything close.

Pulse AI is our production agent runtime — 49+ agents deployed across 20+ live platforms. For SendThatBread, we deploy nine purpose-built agents that handle everything from facility lookup to fraud detection to family-facing support. Each one is monitored, logged, and auditable.

AGENT 01

Facility Lookup

Maintains the live database of 4,800+ facilities. Hours, rules, accepted rails. Refreshed daily from DOC sources.

AGENT 02

Inmate Search

Fuzzy-match across inconsistent DOC naming conventions. Verifies inmate exists before the card is charged.

AGENT 03

Rail Router

Picks optimal rail per transaction based on facility coverage, fee, and historical success rate. Fails over automatically.

AGENT 04

Rail Executor

Executes the actual deposit against JPay, Send2Corrections, ConnectNetwork, or Access Corrections. Browserless workers.

AGENT 05

KYC Verification

Persona or Stripe Identity embedded inline. No separate app. Document + selfie verification triggered by dollar threshold.

AGENT 06

Fraud + AML

Velocity checks, device fingerprinting, OFAC screening, SAR-trigger detection. Every transaction, no exceptions.

AGENT 07

Transaction State Machine

Manages retries, holds, reversals, and failure recovery across four incumbent APIs that all fail differently.

AGENT 08

Notifications

Web push (iOS 16.4+), SMS via Twilio, email via Resend. Confirmation, status updates, receipts — all routed automatically.

AGENT 09

AI Concierge

The differentiator no incumbent has. Answers facility questions, walks families through the flow in plain language. EN + ES.

05 — Compliance & Rails

The regulatory piece most operators get wrong. We build it into the foundation.

Moving card money into facility trust accounts is money transmission. Getting the structure right on day one is the difference between a scalable business and a cease-and-desist letter. Our 27 years in payments goes into your deployment.

01

Agent-of-MSB structure

We onboard you to a licensed money transmitter as their registered agent. You operate legally from day one without waiting 18 months for state MTLs.

02

FinCEN + BSA/AML

Full AML program documentation, OFAC screening on every transaction via Pulse agent, CTR and SAR filing workflows documented.

03

PCI-DSS compliant card flow

Stripe tokenization end-to-end. No card data ever touches your servers. Attestation of compliance path included in the build.

04

12-month rails roadmap

Direct facility contracts at the county sheriff level is where the real margin lives. We document the 12-month path to get you there.

06 — Timeline

30 days. Four phases. Nothing slips.

Fixed-scope, fixed-fee, fixed-deadline. Built on the 30-day methodology that has delivered production platforms across payments, legal, financial services, private equity, and real estate — every one of them shipped on time, on scope, and fully owned by the client.

Days 1–5

Foundation + Reverse-Engineering

Install existing app, map every network call, document current rail integrations. Stand up client-owned infrastructure: Vercel, Supabase, Stripe, domain control, GitHub repo. Reverse-engineer incumbent rail APIs to confirm automation viability across all four providers.

Days 6–14

PWA Build + Core Flow

Next.js 15 PWA frontend, Tailwind styling, Supabase Auth with WebAuthn biometric re-auth. Service worker, manifest, install prompt, push notification infrastructure. Full send-money flow end-to-end with Stripe + Apple Pay + Google Pay via Payment Request API.

Days 15–22

Rails Integration + Pulse Agents

Deploy all nine Pulse agents on Supabase edge functions. JPay, Send2Corrections, ConnectNetwork, Access Corrections adapters via Browserless workers. Rail router and fraud/AML agents live-tested against sandbox transactions.

Days 23–30

Compliance, Load Test, Go-Live

KYC embedded, AML program documented, OFAC screening active, MSB agent onboarding complete. Load test to 1,000 concurrent transactions. Admin dashboard for ops. Security review. Customer migration playbook. Go-live on sendthatbread.com.

07 — Investment

Referral rate. No phased upsell. Everything included.

This engagement is priced as a favor-rate referral rescue. Our standard engagement for this exact scope is $165K. What follows is what you pay — nothing added, nothing held back for later phases.

Rescue Rebuild · Fixed Fee
$30,000
30-day delivery · 50% kickoff / 50% at go-live
Full PWA rebuild on client-owned infrastructure
Nine-agent Pulse AI stack deployment
Four incumbent rail integrations (JPay, WU, CN, AC)
Stripe + Apple Pay + Google Pay card flow
KYC via Persona or Stripe Identity
Fraud, AML, and OFAC screening built in
MSB agent-of structure + sponsor introduction
12-month direct facility rails roadmap
Admin dashboard + ops documentation
30 days post-launch warranty on all code
Full handoff: every credential, every repo, every key
Customer migration playbook from existing app
08 — Beyond the Rebuild

A potential joint venture. We'll talk details in the coming days.

This rescue fixes the immediate problem. The bigger opportunity is the vertical itself — a $5.55B/year family-spending market dominated by three hated incumbents with zero content strategy and predatory fees. That's a generational opportunity, and it's too big to run inside a services engagement alone.

JV Framework
Follow-on conversation.
We've been circling the right structure to stand this up as a joint venture — one where we bring the rails, the agent stack, and the organic growth engine, and SendThatBread brings the brand, the mission, and the operator. We'll walk you through the framework in the coming days. For now, the priority is getting you out of the hostage situation and fully operational on infrastructure you own.

Ready to lock it in.

Our kickoff is already on the calendar. Review the scope, confirm the 30-day window works, and we start the moment the agreement is countersigned. Reply to the email thread or flag anything you want to adjust before we kick off.